What this presentation covers

This deck introduces the Exodus Web3 Wallet® — a secure, delightful, and composable wallet crafted for users and developers who demand safety and simplicity in the evolving Web3 landscape. We will unpack user needs, flagship features, integration patterns, and a practical GTM approach aimed at increasing adoption, retention, and ecosystem partnerships.

Key promise

A bridge between familiar consumer UX and advanced blockchain capability — enabling anyone to access Web3 without compromising control, privacy, or performance.

Vision & Market Opportunity

Slide 2 • Why Exodus Web3 Wallet?

Market context

Web3 adoption is accelerating but onboarding friction, security concerns, and fragmented UX prevent mainstream adoption. Exodus Web3 Wallet® solves these pain points by combining a familiar, non-intimidating UI with secure account models, curated dApp discovery, and multi-network support.

Target audiences

Core users: crypto-curious consumers seeking simple asset management. Power users & developers: people building or interacting with dApps who need robust tooling and interoperability. Institutional partners: custodians and services that require customizable integration options.

Core Features — Wallet Essentials

Slide 3 • What makes Exodus unique

1. One-tap Onboarding

Seamless account creation with clear choices: non-custodial seed-based accounts plus optional social/account-recovery methods. Onboarding focuses on education-first flows, reducing abandonment and lost-seed incidents.

2. Multi-network Asset Management

Support for EVM chains, Solana, and more — unified balance view, cross-chain swaps, and aggregated portfolio analytics designed for clarity rather than noise.

3. Intuitive Payments & Swaps

Built-in swap rails with best-price routing, fiat rails for off-ramp/on-ramp and QR-based payments for in-person transfers.

Web3 Integrations & dApp Experience

Slide 4 • Composable dApp connections

WalletConnect & Beyond

Deep WalletConnect support plus native integrations for popular dApps to provide connection security and UX consistency. The wallet acts as a trusted signatory and permission manager for dApp access and transaction approvals.

dApp discovery

Curated marketplace with ratings, usage insights, and safety metadata. Users can discover NFT mint drops, DeFi yield farms, and social dApps while the wallet surfaces risk signals and gas estimates proactively.

Security & Privacy Model

Slide 5 • Zero compromise security

Non-custodial by default

Private keys remain on-device. Seed phrases use clear, guided backup flows and optional hardware wallet pairing. We offer advanced vaults for multisig and enterprise use cases.

Privacy-first design

Minimal telemetry, on-device heuristics for tracking prevention, and explicit permission dialogs for any external data sharing. Smart heuristics reduce phishing risk and highlight suspicious requests.

UX, Design & Accessibility

Slide 6 • Delightful, inclusive experience

Design principles

Readable typography, consistent motion, color-contrast themes, and an accessible navigation model reduce cognitive load. Users can choose simple or expert modes depending on their comfort with crypto concepts.

Internationalization

Localization support with RTL readiness, currency and fiat formatting, and accessible components compliant with WCAG guidelines to broaden reach across markets and abilities.

Developer & Ecosystem Tools

Slide 7 • Built for composability

SDKs & APIs

Developer SDKs streamline deep linking, transaction pre-signing, and account abstraction. Clear docs, example apps, and sandbox environments shorten integration time and encourage ecosystem growth.

Partner programs

Onboarding for token projects, NFT creators, and DeFi teams includes co-marketing, audit assistance, and user experience advisories to ensure smooth launches and adoption funnel acceleration.

Go-to-Market Strategy

Slide 8 • Paths to adoption

Phased outreach

Phase 1: Community & early adopters with educational campaigns and partnerships. Phase 2: Consumer adoption via fiat ramps, influencer partnerships, and app-store optimization. Phase 3: Enterprise & platform integrations with SDKs and exchange listings.

Retention & growth levers

In-wallet learning, reward programs for active users, referral campaigns, and frictionless recovery tools to reduce churn and increase active retention.

Roadmap & Success Metrics

Slide 9 • Milestones & KPIs

Quarterly roadmap highlights

Upcoming: hardware wallet support, account abstraction pilot, improved fiat on/off ramps, and multi-sig UX refinement. Each milestone includes developer tool releases and security audits.

Key metrics

Adoption: new wallets created, daily active users. Engagement: transactions per active user, dApp connections. Safety: number of prevented phishing attempts, successful recoveries. Business: partner integrations and revenue from swap/fiat fees.

Closing & Call-to-Action

Slide 10 • Next steps

Get involved

Try a guided demo, join the developer program, or schedule an integration workshop. Exodus Web3 Wallet® aims to be the safest, simplest entry point for Web3 — powered by clear design, rigorous security, and developer-friendly tooling.

Final ask

Partner with us: pilots, UX collaborations, or integrations. Together we can simplify Web3 and bring a new generation of users into a secure, delightful crypto experience.